About Us

Small Beginnings

Best DSLR Cameras and Lenses

We started when Beth could not afford to purchase the photography equipment and best DSLR cameras of her dreams. We saw that current camera rental companies did not have the camera lenses she wanted at a price she could afford. We started with a vision and and we’ve never looked back. After talking to friends, it became obvious that others shared our dream of Nikon lens and Canon lens rentals and camera rentals that were affordable, offered the best purchase prices and provided discounted camera and lens rentals for members. And since then, that dream has grown across the US, from town to town. From those small beginnings, our dreams have become our reality. And we LOVE it!

Original | Creative | Affordable

ApetureStock - About Us - Check us out at Indiegogo

We are a small, woman-owned business striving to provide camera enthusiasts with equipment they can afford either for purchase or rentals.

We’re pretty sure that Beth started her life with a camera in hand. As long as she can remember, she’s had a huge passion for creative photography. As a result, she began taking classes in photography before she even graduated high school. After college, she began taking her passion to the next level by adding digital photography with the best DSLR camera and lenses she could afford. This is where she realized that she had a passion for creating beautiful and unique photos, but the best DSLR cameras and lenses were priced out of her reach. Her husband, Joe, shared her vision to start a camera and lens rental company, so the dream began. Joe became the CFO and together they are ApetureStock.